Terms & Conditions
Introduction
TERMS OF SERVICE: COMPLIANCE, CONTENT APPROVAL, & LIABILITY LIMITATION
Last Updated: July 2026
Please read these Terms of Service ("Terms", "ToS") carefully before utilizing the platform, software, tools, and tech-enabled services (collectively, the "Service") operated by ShelfBlend ("us", "we", "our", or "Developers"). By accessing or using the Service, you ("User", "Client", "Brand") agree to be legally bound by these Terms. If you do not agree to any part of these terms, you do not have permission to access the Service.
1. NATURE OF THE SERVICE & AI OPERATIONS
ShelfBlend provides a tech-enabled, automated workflow and productized service that utilizes artificial intelligence algorithms, natural language processing (NLP) scrapers, and hardcoded retail layout templates to assist Consumer Packaged Goods (CPG) brands in generating marketing materials and retail media assets.
No Structural Guarantee: While our backend systems are configured to cross-reference known specifications for various Retail Media Networks (including but not limited to Amazon Ads, Walmart Connect, Instacart, Target Roundel, Kroger Precision Marketing, DoorDash, Uber Eats, and Gopuff), ShelfBlend makes no absolute warranty or guarantee that the generated assets will be accepted by any retail platform, will pass individual automated review filters, or will convert or perform successfully in active advertising campaigns.
2. COMPLIANCE WITH REGULATORY ORGANIZATIONS (FDA, FTC, USDA)
The marketing, packaging, and advertising of Consumer Packaged Goods are strictly regulated by government agencies, including the U.S. Food and Drug Administration (FDA), the Federal Trade Commission (FTC), the United States Department of Agriculture (USDA), and local consumer protection acts.
Automated Screening Limitations: ShelfBlend’s built-in automated keyword filters, compliance flags, and natural language processing scrapers are designed purely as a supplementary screening aid. They do not constitute legal, regulatory, or corporate counsel.
The Compliance Shield: Under no circumstances shall ShelfBlend or its Developers be held liable or responsible for any non-compliant text, misleading structure/function claims, unauthorized nutrient content descriptors, unverified environmental labels, or deceptive ad variations produced via the platform. You are solely and strictly responsible for ensuring your assets comply with all applicable state, federal, and international advertising laws.
3. MANDATORY USER AUDIT & FINAL EXPORT SIGN-OFF
ShelfBlend operates under a strict User-Validation Protocol. The Service provides an interactive simulation workspace (the "Experiential Canvas") allowing the user to view how creatives appear within a simulated app or browser interface.
Explicit User Sign-Off: Before executing a final download, deployment, or network export, the User is presented with an electronic authorization prompt. By clicking the "Generate Creative," "Export," or any equivalent download trigger button, the User explicitly states that they have thoroughly audited, manually reviewed, and verified the legal compliance, geometric accuracy, layout safety, text readability, and absolute correctness of the creative asset.
Irrevocable Acceptance: Clicking the export trigger constitutes absolute and irrevocable legal acceptance of the generated asset by the User. Any subsequent distribution, publishing, or retail submission of the asset is executed at the User's sole financial and legal risk.
4. ABSOLUTE LIMITATION OF LIABILITY & INDEMNIFICATION
This section establishes the definitive financial and legal shield protecting ShelfBlend and its Developers from any operational failures downstream in your business.
A. Disclaimer of Warranties
THE SERVICE IS PROVIDED ON AN "AS-IS" AND "AS-AVAILABLE" BASIS. SHELFBLEND AND ITS DEVELOPERS EXPRESSLY DISCLAIM ALL WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, COMPLIANCE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL MEET YOUR REQUIREMENTS, BE UNINTERRUPTED, SECURE, ACCURATE, TIME-SAVING, OR ERROR-FREE.
B. Limitation of Damages
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL SHELFBLEND, ITS FOUNDERS, OWNERS, EMPLOYEES, CONTRACTORS, DEVELOPERS, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, PUNITIVE, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR EXEMPLARY DAMAGES.
THIS INCLUDES, WITHOUT LIMITATION, DAMAGES FOR:
Loss of top-line revenue, corporate profits, or business opportunity.
Financial fines, fees, or penalties levied by the FDA, FTC, SEC, or any other regulatory entity.
Ad account suspensions, listing take-downs, merchant banishments, or permanent chargebacks/deductions inflicted by retail platforms (e.g., Amazon, Walmart, Instacart).
Loss of physical shelf-space or distributor velocity due to creative presentation errors or asset rejections.
Costs associated with creative reproduction or re-design delays.
C. Total Financial Cap
In any event where a court of competent jurisdiction finds ShelfBlend or its Developers liable despite the limitations listed above, the aggregate maximum financial liability of ShelfBlend to the User for any and all claims shall not exceed the total amount of money paid by the User to ShelfBlend during the single (1) month immediately preceding the event giving rise to liability.
D. Indemnification Clause
You agree to defend, indemnify, and hold completely harmless ShelfBlend, its Developers, founders, and affiliates from and against any and all claims, damages, obligations, losses, liabilities, costs, debt, and expenses (including but not limited to attorney's fees) arising directly or indirectly from:
Your use of and access to the Service.
Your violation of any term listed in these Terms of Service.
Any third-party or retailer claims alleging that your generated assets caused brand infringement, copyright violation, consumer deception, or regulatory breach.
5. RE-DOWNLOADS, RECORD STORAGE, & HISTORICAL WORKSPACES
ShelfBlend offers an internal holding mechanism (the "Export Vault") to archive a user's completed asset configurations for convenient retrieval.
No Permanent Backup Guarantee: While the system acts as a workspace repository, ShelfBlend is not an institutional Digital Asset Management (DAM) system or a legally certified data backup registry. We reserve the right to clean cache data, optimize server states, or delete historical file assets from inactive accounts without prior notice.
User Redundancy Obligation: The User is strictly expected to securely download and archive their final, compliance-cleared image outputs onto their own private local or cloud servers immediately upon generation. ShelfBlend is not liable for data loss, server interruptions, or corrupted project files stored within the application interface.
6. TERMINATION & USE POLICY
We reserve the right, without liability or prior notice, to instantly terminate, suspend, or restrict your access credentials to the ShelfBlend platform if we determine, in our sole and absolute discretion, that your account is utilizing the Service to produce intentionally deceptive advertising copy, malicious content, counterfeit brand packaging, or heavily automated spam arrays designed to disrupt retail commerce feeds.
